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Corporate Identity
Programs
Trademarks.
Logos. Corporate Identity Programs. Today, market-driven visual
identification is more important than at any time in history. The
increasing intensity of the challenge is brought about by three
long-term trends: the ever-changing demographics of the arget audience,
the globalization of communications and sales, and the licensing
potential of successful brands.
P.Gautam's full service approach enables us to express your brand
strategy beyond an identity to products, environments, communications,
and interactive media. We can also provide the tools you need for
ongoing brand management including guideline brochures, Annual Reports,
Promotional Flyers, Visiting Cards, and CD-ROMs for distribution to
those using your trademarks and service marks
Packaging/POP
A package on a shelf is the last opportunity to motivate a consumer to
buy. P.Gautam Advertising's package design team has been involved in a
wide range of packaging projects. We recommend and conduct focus group
research in conjunction with our design services and frequently develop
both in-store and on-pack POP to drive purchases
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